Sales Success: How The Point Co Turns Prospects into Paying Customers (with a Little Magic) Sales success isn’t magic, but at The Point Company, it sure feels like it! ✨ In this video, our CRO, Steve Burton, gives you an insider’s look at how we transform pipelines into powerful revenue engines. With nearly two decades of refining our craft, we’ve perfected our success formula: a blend of cutting-edge tools, razor-sharp data insights, and an unmatched global reach—all tailored to your goals. Whether you’re scaling, exploring new markets, or just looking for a partner who gets it, we’re ready to deliver the results your business deserves. Watch the video, get inspired, and when you’re ready to create your next big win, we’re just a message away. Let’s turn potential into performance. 🚀
Judging Day Finalist 2017: Ian Brigden - The Point Company The Institute of Sales Management (ISM) is a not-for-profit membership organisation representing sales professionals in the UK ...
Judging Day Finalist 2017: Steve Burton - The Point Company Steve Burton, CRO of The Point Company, took the spotlight in an interview with the Institute of Sales Management (ISM), showcasing his innovative approach to sales training and leadership. With a passion for fostering talent, Steve revealed his in-house training model—a program designed to mentor sales professionals for 12 to 18 months, combining hands-on experience with continuous guidance to build future sales leaders. Steve shared how industry recognition, including awards like “Best Managed Contact Center” and “Best Apprenticeship Employer,” reflects not just his efforts but the outstanding performance of his team. For Steve, success isn’t measured by accolades alone—it’s in the tangible results his trainees deliver and the trust they build with clients. The interview also highlighted Steve’s commitment to ethical sales practices and creating a culture of innovation, collaboration, and continuous improvement. His insights were a reminder of how leadership isn’t just about steering the ship—it’s about empowering the crew to navigate and thrive.